Brazilian e-commerce is growing at an accelerated pace, imposing increasingly complex logistical challenges for companies of all sizes. With the increase in demand, the search for efficiency in product delivery has become essential to maintain competitiveness. In this scenario, solutions ofdelivery routing systememerge as strategic tools to optimize routes, reduce costs and ensure consumer satisfaction
Brazil leads global growth in the sector. In 2024, online sales in the country grew by 16%, according to theDigital Transformation Report of Latin America. By 2025, aBrazilian Association of Electronic Commerce (ABComm)projects a revenue of R$ 224,7 billion, a 10% increase compared to the previous year
However, this growth brings significant challenges. Companies need to deal with increasingly tight deadlines and demanding consumers, making routing a competitive advantage
The exponential increase in orders demands that companies take a new look at their logistics operations. Today, it's not enough just to deliver quickly, it is essential to ensure accuracy and efficiency. An efficient routing system allows companies to better organize their routes, reduce delays and make your deliveries more predictable for the customer, explain Alexandre Trevisan, CEO of uMov.me, reference in routing solutions for companies
The adoption of routing systems has provided direct impacts on productivity and the control of operational costs
"By optimizing the routes", companies do not only save, but also increase consumer satisfaction. The end customer wants predictability and security when receiving an order, and technology is one of the main allies to provide this experience, adds Trevisan
Major players in digital retail, like Mercado Livre and Amazon, they are already using advanced routing systems to handle high demand and reduce delivery failures. Meanwhile, technology is becoming increasingly accessible for smaller companies, that need efficient solutions to compete in a highly dynamic market
Recently, the Panvel Group, one of the main pharmacy chains in Brazil, faced logistical challenges in the last mile of their deliveries. The need to make the process more agile and efficient led to a partnership between All Trade and uMov.me, resulting in the development of an application that optimizes routing and delivery management. З цією технологією, the company improved the accuracy of the routes, ensuring greater speed in the distribution of products and providing a more satisfying experience for the consumer
A LS Translog, specialized in fast deliveries, alsofaced logistical challengesin its national operations. To optimize management and efficiency, adopted the logistics app from uMov.me. In its first year using the tool, the company broke records during Black Friday, quadrupling the sales volume compared to the previous year. The impact was so positive that, in just one year, surpassed the mark of 9 million deliveries, consolidating itself as a reference in the sector
"The demand from companies of different sizes for faster delivery", efficient and safe is increasingly greater. The adoption of technology in the daily logistics is the only way for businesses to become more competitive and relevant in this market, affirms Trevisan
For the coming years, the trend is that routing will gain even more intelligence with the incorporation of machine learning algorithms and artificial intelligence, allowing for demand forecasting and dynamic route adjustments in real time. The future of logistics lies in digitalization and the use of strategic data. Those who know how to use these tools efficiently will be able to optimize their processes, ensuring more agility, predictability and quality in deliveries, without compromising the operational structure, finishes Trevisan