Companies from various sectors have been exploring the possibilities of virtual reality as a differentiator for their operations. In the foodservice and facilities sector, Sodexo relies on innovation to drive its business in Brazil, creating a more interactive and engaging journey in the presentations of your entire service portfolio
Sodexo Realities is the new platform from Sodexo that combines virtual reality, three-dimensional environments and gamification, providing an immersive experience during the presentation processes of corporate food services and facility management. Developed in partnership with the startup Dive, the tool allows multiple users to use their avatars and navigate, via computer, tablet, smartphoneor virtual reality glasses, exploring the solutions offered by Sodexo in an interactive way
Even in the initial phase, the solution, that won 1st place in the 'Channels & Experiences for Conversion' category at the Inovativos Award, promoted by Accenture and FGV, has already driven nine closed business agendas in just over eight months of use. Virtual reality is no longer a novelty, but we found in it a powerful way to present our portfolio. Realities replaces static presentations and in-person visits with an immersive journey that puts clients inside our operation and even allows for, after getting to know the environments, let there be a virtual 3D meeting for negotiating or purchasing services right there. The results have been so positive that we are expanding the functionalities to support more interactions and explore new applications, says Cinthia Lira, Marketing Director of Sodexo
