The global infoproduct market, with a forecast to move US$480 billion by 2027, open your doors for Brazilian producers to reach new audiences and diversify their sources of income
Companies like Ticto, one of the main online sales platforms for digital businesses in Brazil, are leading this advancement by offering technologies that simplify international transactions, enabling the sale of courses, mentoring and other digital products in multiple markets. In 2024, Ticto plans to double its revenue with this global expansion, with an average monthly growth of 20%
Technology that opens borders
However, the internationalization of infoproducts is not limited to translating their content. It involves tools that enable transactions in different currencies, compliance with local legislation and technical support tailored to the needs of global producers and consumers
Ticto has invested in international certifications and technologies that enable payment processing in multiple currencies, in addition to multilingual support. This structure allows Brazilian entrepreneurs to expand their businesses without barriers, reaching audiences in the United States, Europe and other Latin American countries
"Our priority is to facilitate the process so that the Brazilian producer can focus on what they do best: creating content that impacts lives". We offer solutions that ensure security in transactions and efficiency in delivery, independent of the market, affirmsRenatto Moreira, CMO and co-founder ofTicto.
Ease for producers and consumers
Among the features that support international expansion is the integrated checkout system, that adjusts the shopping experience to the target market, avoiding friction in the payment process. Furthermore, tools like "Boleto and Pix Infinite" offer the necessary flexibility for consumers, while automation features minimize cart abandonment, increasing the conversion rate
Another differentiator is support for member areas with intuitive organization and simplified management. These features meet the growing demand for online educational content and allow infoproduct creators to keep their audiences engaged, regardless of location
Seas never before sailed
Moreira emphasizes that this internationalization is an inevitable movement for digital producers seeking sustainable growth. The possibility of selling globally broadens horizons and diversifies income sources. Our goal is to provide a reliable and tailored platform for each market, delivering the best experience for producers and consumers, comment
The platform is also preparing to serve international producers, providing robust technical support tailored to the requirements of different countries. This includes compliance with regulations such as GDPR in Europe and the implementation of anti-fraud tools to ensure the security of transactions in any region
Impact
The infoproduct market is advancing rapidly around the world, driven mainly by the pursuit of online education. In Brazil, this market generated around R$12 billion in 2021, with an expected annual growth of 20% until 2025. This advancement is a reflection of the change in consumer behavior, that seeks practical solutions for professional training and personal development
Ticto has already helped launch products that stood out in the market, like the course "Millionaire Nomad", that reached R$128 million in sales in 50 days. This success demonstrates the potential of the sector and the effectiveness of the platform in transforming ideas into profitable businesses
For the future, the company plans to expand its operations in Latam and Europe, consolidating itself as a reference in the segment. "We are ready to meet a high demand and offer solutions that drive business anywhere in the world", finalizes Renatto
