The Accelerator Group, specialized in mentoring and business development, reached avaluationof R$ 729 million with its latest stake sale. The operation was exclusive to members of the Giants program, a network that already has more than 700 entrepreneurs. Although the percentage of participation has not been disclosed, the valuation was calculated based on a multiple of 9 times the projected operating margin (EBITDA) for 2024, which is R$ 81 million
Marcus Marques, founder of the Group, highlighted the importance of this movement for the company's trajectory. According to him, the sale of participation reinforces the confidence that entrepreneurs place in the project. "We are getting closer to R$ 1 billion of"valuation. Many entrepreneurs trust in our growth, governance and ability to deliver value. Therefore, in addition to clients in the Giants program, now they are also shareholders of the Accelerator, stated
In 2023, the group had already recorded a growth of 62%, reaching R$ 125 million in annual revenue. The projection for 2024 is that operating profits will reach R$ 81 million, a 25% increase compared to the previous year. The Giants program, pillar in the strategy, offers mentoring, training and an exclusive network of contacts, accessible after the Business Accelerator immersion
Business model and expansion
The Accelerator Group adopted a business model that combines practical education and business mentoring in a single program. This structure attracts entrepreneurs looking to expand their operations and empower their teams. Among the initiatives, the Giants program stands out for bringing together hundreds of members, forming the largest network of entrepreneurs in a high-value program in Brazil. With annual investments ranging from R$ 229.000 to R$ 400.000 per company, the initiative offers mentoring, training for managers and employees, in addition to opportunities for generating new business
The ticket requires participation in the Business Accelerator immersion, a three-day experience led by Marcus Marques. This approach to training and networking has driven the growth of participating companies and consolidated the importance of the program as part of the Group's ecosystem. The recent novelty was the introduction of a mergers and acquisitions model (also known asfusões e aquisições, or M&A) in which the members of Giants can acquire shares, becoming partners with access to additional benefits
This approach had already been tested a year earlier, when the first round of share sales raised thevaluationfrom the group of R$ 450 million to the current R$ 729 million. The process was conducted by the XR Advisor, specialist inprivate equity. Rodolfo Oliveira, CEO of XR, he commented that the positive response from customers in both rounds demonstrates the potential for continued growth
"The Accelerator Group is already a success case in the market of"private equityand this is proven by the response of customers who showed strong interest in the acquisition in light of the offer made, in both rounds held. All the shares of corporate participation were quickly exhausted and I believe the group will reach more than R$ 1 billion ofvaluation”, projects
Plans for 2025
The next steps of the Accelerator Group include expanding its operations internationally and developing new educational programs. The company also plans to hold events in more than 50 cities and launch a digital platform that will enable the acceleration of business growth across the country
The construction of a model ofpartnershipto retain talent is another initiative in progress. Since its foundation five years ago, The Group has proven to be efficient in its growth strategies and aims to continue transforming companies with the mission of boosting the market. Marcus Marques concludes that the essence of work goes beyond numbers, highlighting that the purpose is to accelerate Brazil
Our differential is not only in growth, in differentiated delivery, but also in our mission, true and genuine, to transform companies so that companies can transform Brazil. The numbers are just a consequence of the value delivery we are providing to our audiences: customers, collaborators, partners and the company, finalizes Marques
