AMOTIM, reputation accelerator and positioning manager, announced the promotion of Fernanda Maranha to Brand Content Leader. In the function, the executive will lead the area that offers content marketing services, brand and channel analysis and strategy, including rebranding actions, content production for social media and creation of materials such as e-books and newsletters.
Graduated in Journalism from USP, with a postgraduate degree in Events from Senac and certification in branding from Galileo Branding, Fernanda has accumulated experience in the editorial offices of major media outlets, like Portal IG and Small Businesses & Big Business, and in press advisory. For 6 years at MOTIM, has worked as a PR specialist and, у 2020 році, became part of the brand content team. In 2022, took on the role of content team coordinator, where he worked with accounts such as Grupo Ânima, Nomad and Simple Account
Taking on the leadership of Brand Content is a challenge that I face with great responsibility and satisfaction. I am excited for this new stage in my career and to work closely with clients, in order to create content strategies that not only meet, but exceed your expectations, affirms the professional.
In position, Fernanda will be responsible for leading projects like Helbor, HBR, Skeelo and BugHunt