Open a beauty businessit is more than knowing the technique and having a good client portfolio. In an increasingly competitive scenario, it is necessary to understand marketing, sales, strategic planning, people management, customer acquisition and retention strategies, data analysis and more. Загалом, all this knowledge takes time to reach the hands of small businesses. And it is to subvert this game that theTulipia Cosmetics– empresa goiana pioneira emsoluções para profissionais da estética -,holds the third edition of theTulip Partners, event held inGoiânia, in the days18th and 19th of January, withfree contentfor your distributors and partners across Brazil
In two intense days, sevenspeakersof national renown linked to brands such asUber, FastBrush, G4 Education, Mechanic's Store, AuvpandPlot Co, they will share their knowledge with the brand's distributors and partners across the country. Topics such as Analytical Culture will be addressed, Data-Driven Decisions, Innovation in Entrepreneurship, Customer Relationship, Commercial Strategy, Executive Leadership, Market Strategy, Entrepreneurial Mindset and Sales Strategies
"The aesthetics industry is very lacking in business strategies because most are self-employed professionals", true 'eupresas'. For a long time, these professionals focused only on the techniques to provide the service, but our mission is to teach them what great entrepreneurs know: strategic planning, growth, hiring and team expansion, leadership, marketing, sales etc, punctuate itCEO of Tulípia Cosmetics, Richard Fugisse, who is a reference in strategic management and innovation for the beauty market and speaker at the event
Growth of the sector
Only from January to September 2024, Sebrae (Brazilian Service of Support for Micro and Small Enterprises) registered theopening of 170 thousand new establishments, among individual microentrepreneurs (MEI), microenterprises (ME) and small businesses (EPP), accounting for the opening of700 new businesses daily, like hairdressers, manicure and pedicure, aesthetics and specialized cosmetics stores
Rich content and accessible strategies for small businesses
Rafael Rossato, will presentsimple strategiesand accessible to haverecurring and loyal customersand transform business performance without the need for large investments. Acquiring new customers is expensive, laborious and, many times, unpredictable. But, with the lecture, let's solve the pains of those who have difficulties attracting new clients, whether due to complexity or lack of resources to invest, explain the specialist
As a sales strategist, the lecture ofGustavo Pagottowill help entrepreneurs and business leaders to organize sales operations in 2025, focusing onaccelerate your results. Specialist in turning numbers into impactful actions, Karina Pivawill teach how to use intuition, knowledge and information in data and practical steps to leverage and change the landscape of your business with the information you already have
Beatriz Marqueswill talk about howsell more while spending less, through good service via WhatsApp, phone or email, taking advantage of the internet. I will share a sales model applicable to any business to achieve higher revenue and high customer satisfaction, through the connection and relationship with him, punctuate
Contribute to the market and develop businesses throughout Brazil
One of the company's main objectives with the event is to contribute to the entire community of companies and partners connected to the brand, from suppliers and beauty professionals to distributors from various states in Brazil. We want to improve their profitability, bring more knowledge to increase revenue and improve marketing. Від першого випуску, we have received a lot of positive feedback regarding process improvement, reduction of workload, improvement in communication and marketing strategies, faster problem resolution with techniques learned from us and results in sales, obviously, evaluate itmarketing director of the brand, Joaquim Araújo.
We want our distributors to have the structure to develop and grow year after year. Therefore, our main objective in this edition of the event is the structuring of the client in terms of governance, sales process etc. Until the previous editions, we were bringing them initial marketing and community development strategies, financial and people management, but now we are starting to think about the future together with them. The focus is development, безперервне поліпшення, innovation and, inclusive, use of artificial intelligence in business, explain Joaquim
Service
Що: Tulip of Open Doors(journalists' visits to the showroom) +Tulip Partnersclosed event for partners, with coverage from pre-accredited journalists
When 17th of January from 1pm to 6pmTulip of Open Doors(Road 15, 1969, St Marista) January 18 from 8am to 7pmTulip Partners no HeyHub Coworking(Assis Chateaubriand Avenue, number 1595, West Sector
Accreditation and Press Advisory Karolina Vieira (62) 98173-3471
Speakers available for interviews
Executive Leadership and Market Strategy
Richard Fugisse – CEO of Tulípia Cosmetics
Analytical Culture & Data-Driven Decisions
Karina Piva – Ex-iFood and Uber
Leadership and Innovation in Entrepreneurship
Márcia Queirós – Співзасновниця Fast Брува
Customer relationship, успіх бізнесу
Rafael Rossato – Mechanic's Store
Commercial Strategy and Sales Leadership
Beatriz Marques – Head of Sales Supernova і права рука в AUVP
Стратегія, Лідерство та Менталітет Підприємця
Ціро Ріберо – Засновник Enredo
Стратегії Продажів
Gustavo Pagotto – Засновник Pipelovers і ментор у G4 Освіта та LinkedIn Learning
