A Rocket Lab, App Growth Hub is a multinational founded in 2019 and known for accelerating app growth, celebrate the results achieved with the ASA solution AApple Search Ads) next to Beep Saúde, largest home healthcare company in Brazil. In just one month, the initiative reached 49% of total installations on iOS, with 34% of the acquisitions made on Apple's platform.
"The partnership with Beep Saúde demonstrates Rocket Lab's ability to identify and implement innovative solutions that drive significant results". Our expertise in ASA campaigns allowed Beep to reach a more targeted audience, just as it maximized the impact of its mobile campaigns, says Daniel Simões, Country Managerfrom Rocket Lab.
A Beep Saúde, that offers home examination and vaccination services, saw the ASA solution represent, still, 51% of the total assignments in iOS, with a 32% increase in reach on the same platform. Furthermore, the campaign reached a TTRTaxa de Cliquesaverage of 5,11%.
"The Apple Search Ads campaigns with Rocket Lab brought a significant increase to our mobile strategy and our business as a whole". The channel helped us reach highly qualified users in a key market for us, the iOS, points Vitor Monte, CMO at Beep Saúde.
A Rocket Lab, that acts consultatively in enhancing results and the scalability of its clients' apps, has been a partner of Beep Saúde for approximately a year. Besides the ASA solution, Beep uses two other products from the company, betting on a diversified media strategy.
