Annual files: 2025

Fipe/Buscapé: preços dos eletroeletrônicos apresentam variação anual negativa de -2,3%

De acordo com o Índice de Preços Fipe/Buscapé, the prices of electronic products sold on the Brazilian e-commerce recorded an annual decrease of 2,3% em

Evolution of the Brazilian bettor profile reveals structural changes in 2025

The profile of the Brazilian bettor underwent a visible transformation in the first months of 2025. Se antes o setor era dominado majoritariamente por homens

$740,3 mil milhões em publicidade digital: O que separa as campanhas bem-sucedidas do desperdício

Everyone wants to sell more, attract customers and thrive in digital. But, does investing in paid traffic solve everything like with a wave of a wand

AI and utilities: A strategic partnership for Brazil

The utilities industries, responsible for providing essential public services such as energy, gas, water, basic sanitation, telecommunications, public transport, sistemas de envios e entregas

Amazon announces 'Amazon Pickup Points' and expands delivery options in Brazil

In constant evolution for the benefit of clients and adapting to individual needs, Amazon has just announced another delivery option for Brazilians

Eight out of ten consumers intend to buy Mother's Day gifts online

With Mother's Day approaching, uma nova pesquisa realizada pela Privalia – hub que conecta consumidores a mais de 600 “love brands” nacionais e internacionais – revela as

The stigma surrounding Generation Z that contaminates marketing actions

Determining a 'starting point' regarding any behavioural change associated with the internet and new forms of communication is a task

Microsoft reveals 5th edition of the Work Trend Index

Principais dados da pesquisa: Você pode comprar inteligência disponível: A inteligência está se tornando abundante, accessible and available on demand. Com o surgimento da IA e

How global cyber warfare will impact security in Brazil

In the current geopolitical scenario, cyberwar has become a central component of conflicts and disputes between nations. States are employing offensive cyber operations for espionage

Accepts Pix? Instant payments are expected to dominate Brazilian e-commerce by 2027, points study

The advancement of digital payment methods has accelerated significant changes in online consumer behavior in Brazil. Not for nothing, Pix
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