E-commerce has never been so strong, but there is a detail that few consumers notice when completing an online purchase: the path that the products take until they reach their hands. Not always the carrier that appears in the tracking is the same one that makes the final delivery. In Brazil, where logistics faces challenges of continental distances and complex infrastructure, thecargo reshipmentbecame a key piece to keep deliveries agile and accessible
The practice ofreshipmentit occurs when a carrier hands over the cargo to another company specialized in a specific segment of the delivery. This system allows products from large centers to reach smaller cities more efficiently and economically. And when we talk about e-commerce, everything that cannot be sent by mail — like furniture, household appliances, bicycles and even sofas — depends on this process to be delivered
"Many people don't know", but if you bought a wardrobe from a company in São Paulo and live in the interior of Mato Grosso, for example, "It is very likely that your goods have passed through two or three carriers before arriving at your home"explainCélio Martins, new projects manager at Transvias, the largest transportation guide in Brazil
Partial loads: the secret behind logistical efficiency
In addition to the reshipment, one of the great allies of e-commerce is transportation ofpartial loads. This model allows multiple companies to share the same space in a truck, optimizing routes and costs. For retailers, it means that selling a single sofa to a customer in Manaus can be viable, without needing to halt operations due to logistical issues
"Partial load is a game changer for small and medium-sized businesses that sell online". If it was previously unfeasible to send just one product to another state, today this is possible because carriers can consolidate shipments and optimize routesadds Martins
Transvias: the compass of road transport in Brazil
If for consumers the redelivery and the fractional load are invisible, for companies in the sector this mechanism needs to operate with precision. That's where the role of theTransvias, reference platform for connecting carriers and shippers throughout Brazil
Through theprinted and digital guide from Transvias, companies can findreliable logistics partners, reducing costs and ensuring faster deliveries. With more than 8.000 registered carriers, the service facilitates everything from freight quotation to choosing the best distribution strategy
Companies need to think strategically to reduce costs and improve delivery times. Connecting shippers with specialized carriers on the right route can make all the difference. "Redispaching and fractional cargo are fundamental solutions to keep e-commerce running in Brazil"Martins concludes
With the growth of online shopping and the increasing demand for fast deliveries, understanding the path of products to end consumers has ceased to be just an operational detail — and it became a competitive advantage for companies that know how to use logistics to their benefit
