A Neogrid, company specialized in technological solutions for the supply chain, on March 18, a webinar will be held to launch the Neogrid Insights Panel, new platform that brings together strategic indicators on consumer behavior and the performance of the retail of consumer goods in Brazil
The online event, scheduled for 2:30 PM on Tuesday, will feature specialists from Neogrid and FGV IBRE (Brazilian Institute of Economics of the Getulio Vargas Foundation), that will present how the data provided by the tool can transform decision-making and drive results for retailers and industry
According to Neogrid, the new panel will offer three essential perspectives for the sector: the Shopper Vision, with analyses on average ticket and price variation; the Basket Vision, detailing the main consumption indicators; and the Supply Vision, focused on disruption and supply in retail
"Besides the real-time indicators, the portal will also provide a library of seasonal studies, allowing comparative analyses of specific periods and commemorative dates, the company revealed in a statement about the launch
During the webinar, participants will be able to understand how this new source of data can help companies sell more, increase their margins and better understand consumer behavior, aspects that have become even more critical in the current economic scenario
The tool emerges at a time when data management and analytical capability have become fundamental competitive differentiators in retail. With the increasing volume of information available about consumption, the ability to turn them into actionable insights can determine the success of commercial and supply strategies
The launch also reinforces Neogrid's position as a provider of integrated solutions for the supply chain, expanding your portfolio with a market intelligence platform that complements your management solutions
Registration for the webinar is now open and can be done for free on the company's website. The event is aimed at retail professionals, consumer goods industry, supply chain specialists and marketing managers interested in understanding consumer trends in Brazil
Service:
- Event: Launch webinar of the Neogrid Insights Panel
- Data: March 18, 2024 (Tuesday)
- Time: 2:30 PM
- Format: Online (free)
- Registration: Available on the Neogrid website