Microsoft Brazil announces the Innovation Hub, a physical space located in the company's office, in São Paulo, aimed at introducing enterprise customers to the innovative solutions developed by Microsoft and how to apply them to their business. The initiative is an evolution of the Microsoft Technology Center (MTC) and offers workshops, hackathons and practical demonstrations of the use of advanced artificial intelligence (AI) technologies, IoT, cognitive services, among others.
Currently, Microsoft has over 40 hubs around the world to primarily serve companies with complex technology structures and operations.. Customers from various sectors of the country, as Finance, Telecommunications and Retail have already gone through space and use technologies that have been developed to meet the specific demands of their operations
To command this structure, Microsoft Brazil announces Marcondes Farias as the leader of the Innovation Hub. With more than 15 years of business, Marcondes has served in several leadership positions., as a project manager, Director of Business Development and Director of Digital Transformation.
According to Marcondes, The Innovation Hub represents a window for the exchange of experience between companies and Microsoft. Space goes beyond an innovation centre, It's a place for customers., partners and employees keep up to date on strategic initiatives and understand the breadth of our offerings, explain.
The space is constantly being remodeled to incorporate new technologies and provide immersive experiences for customers., like the Innovation Factory and the use of AI in hackathons and architectural design sessions, for example. Cognitive service technologies such as speech processing are also presented in the hub.
The Innovation Hub aims to provide even more focus on the business demands of each customer through a structure that allows demonstrating the practical results obtained from the use of these technologies.
