In the Brazilian startup market, the bootstrap model has gained notable relevance. Characterized as a form of management without external investment, bootstrapping has been widely adopted in the country, according to the reportFounders Overview, developed by ACE in collaboration with Bhub and a55 in 2023, 44,6% of Brazilian entrepreneurs structured their businesses without internal investments, using only equity. In this context,a Unlog, logistics startup that operates on a bootstrap model, recorded a growth of almost 90% in its revenue in 2024, more than doubling your Earnings Before Interest, Taxes, Depreciation and Amortization (EBITDA), and the expectation is that revenue will also double this year
SecondNatalia Baranov, Chief Financial Officer of Unlog, the organization is part of a group of companies that consolidate and grow in the Brazilian market by doing the basics, but essential for entrepreneurship, the adaptation to market changes, innovation, strengthening the team of people and good financial management. "We realized that", with the transformations in the consumer profile and the changes in the sector, we needed to have technological updates and operational management to meet market needs and increasingly seek innovative solutions. Consumer demand is constant, but beyond fast delivery at a lower cost, our client also requires sustainability projects and that their partner or supplier is aligned with their strategy, affirms
The sharp growth of the logtech occurs in contrast to a common phenomenon for many Brazilian startups, the closure of activities due to lack of capital. According to a survey conducted by Distrito for InfoMoney, more than 8 thousand businesses closed between January 2015 and September 2024 and only 10% of them received some type of investment. The evolution also accompanies an intense movement around the transportation and logistics sector, once that, according to the Brazilian Association of Infrastructure and Base Industries (Abdib), the private sector should invest R$ 124,3 billion in the sector between 2022 and 2026. Within this heated market, Unlog stands out with its offering of services and products, as delivery management, last-mile logistics, fleet management, inventory and on-demand delivery for large and small clients from various sectors
With the need for growth and a scenario of rising interest rates and consequently the cost of external capital, we trimmed expenses that were not part of the operation to increase cash, we invest in technology solutions with routing and storage systems and strengthen the training of operational staff. Thanks to this strategic outlook, we were able to improve our service and ensure the significant results achieved last year, concludesAries. This year, the startup intends to strategically invest in key areas such as cost efficiency, scalability, national service and strategic management of internal capital, aiming to achieve double the revenue and an additional two percentage points in its EBITDA result compared to 2024.
