Shipay Technology, hub for integrating digital payment systems, started the year motivated by an impressive performance. In 2024, a startup registered aaverage growth of 60%in three indicators: number of customers (44%), financial volume transacted (62%) and number of transactions processed (62%) – still in December, almost R$ 4 billion processed, through 13,5 million transactions
Driven by the partnership with major banks like Itaú, Bank of Brazil, Bradesco, Santander, Sicredi and Sicoob, in addition to leading software in the market, like TOTVS and SAP, Shipay has consolidated its position asa complete payment solutionfor companies. Founded in 2020,a startup integrates digital payment systems into various transaction formats, like Pix, digital wallets and cryptocurrencies, to ensure that businesses operate with simplicity and security, with immediate payment confirmations and the elimination of improvised cash reconciliation processes
Major clients, like Burger King and Porto Seguro,are also part of Shipay's portfolio,that still offers benefits including savings on transaction fees and the freedom to choose the preferred bank for receiving. "With the platform, our clients have the assurance that transactions are being processed quickly and without the risk of fraud, since the payment confirmation is directly validated by the bank. The flexibility to integrate multiple financial institutions also provides operational continuity in case of any instability in the system of a single bank, highlightsCharles Hagler, former director of TOTVS, VP of Embraer and CEO of Shipay.
The services and technology of the hub reflect a broad movement in the digital payments market in Brazil. A study by Ebanx indicates that Pix could surpass credit cards in e-commerce by 2025, representing 44% of online transactions, against 41% of the cards. However, despite this growing adoption, 65% of companies still use bank slips as their main payment method, according to a Qive survey, with the support of Endeavor.This demonstrates that there is a great opportunity for reliable solutions that, especially, integrate different payment methods within corporate operations
"With an increasingly expressive transition from physical money to digital means", companies and consumers are more attentive to security and agility. That's why, our focus for this year is to create a model that can be useful for companies in any sector, with a model that combines trust, flexibility and integration in payment processes and transactions, explainLuiz Coimbra, president of Shipay and former director of Citibank and Itaú
With bold goals for 2025, looking at the betting and ERP sector, enterprise resource planning, Shipay seeks to further contribute to the modernization of this market. In the case of thebets, the goal is to achieve 70% penetration and process around R$ 60 million in monthly transactions. Meanwhile, in the ERP sector, the intention is to integrate with at least 50% of the market, reaching 10 million monthly transactions
