In the ranking of countries optimistic about the potential of AI to benefit the economy and the labor market, Brazil is the most excited Latin American country about this progress. According to the Stanford University research "Artificial Intelligence Index" this year, most Brazilians view products and services with technology positively. However, the country still invests little in the training of professionals and in the development of local startups, what contrasts with the positive view of the population
As a global leading authority in project management, the latest report from the Project Management Institute (PMI), “First mover advantage: The immediate benefits of adopting generative AI for project management”, highlights exactly the importance of training and capacity building for Generative Artificial Intelligence (GenAI) to be implemented productively and effectively in organizations.
According to data from the report, one in five professionals already uses GenAI in more than 50% of their projects. Adopting GenAI is more than just adopting a new technology; is to catalyze organizational transformation, says Hellen Almeida, Head of Markets at PMI Latin America. "By understanding the impact of GenAI on individual performance and the key factors driving adoption", we can drive greater implementation across the project management community, she added
Although investments are growing, the other report, released by Artificial Intelligence Index, points out that they remain focused on industries in North America, Asia and Europe. In contrast, Latin America, with the exception of Brazil, does not appear in the research ranking for the creation of national startups in the field of AI
In Latin America, training and team development are now the pillars of a revolutionary change in project management through the adoption of GenAI. This approach not only increases operational efficiency, but also fosters a culture of innovation and continuous learning, positioning organizations at the forefront of global competitiveness.
Brazil, with your palpable enthusiasm for AI, remains as a beacon of potential in this scenario. Despite the challenges in professional training and the development of the startup ecosystem, there is an unprecedented opportunity. By strategically investing in comprehensive organizational training, companies can unlock a powerful differential that transcends traditional project management paradigms
Dominating at GenAI
A recent McKinsey survey provides crucial insights into the transformation of GenAI, highlighting the urgent need for companies to adapt and for professionals to improve.
The research identified four groups impacted by GenAI:
- Creators (2%): those who directly build GenAI tools and interfaces;
- Heavy users (8%): Professionals such as designers and data scientists who use GenAI for most tasks
- Light users (18%): Workers such as managers and educators who use GenAI for less than half of their tasks
- Potential users (70%): those who do not yet use GenAI, but are likely to become users soon
With GenAI designed to automate up to 30% of activities in all professions by 2030, its adoption is becoming critical to maintaining competitiveness and efficiency. This change also emphasizes the growing importance of "power skills", like problem solving, active listening and emotional intelligence, to the detriment of traditional technical skills.
Embracing GenAI does not just mean staying up to date, it is about companies and careers prepared for the future in an increasingly AI-driven world
Essential Skills Required for GenIA Adoption and Implementation
At the forefront of technological transformation is immediate engineering – a skill that quickly became the cornerstone of effective GenAI implementation.
Recognizing this trend, PMI not only emphasizes the urgent need for professionals in sectors with low adoption of GenAI to develop this skill, but also plans to launch industry-specific GenAI alerts. These resources aim to support project professionals in obtaining higher quality responses and enhancing their overall experience in GenAI.
"Immediate engineering is just the beginning". It is the input skill that unlocks the potential of GenAI in project management and much more. We are seeing a fascinating progression in the way professionals approach GenAI. Those who are new to technology often focus on automating simple tasks – a first valuable experience However, as understanding deepens, we see a shift towards leveraging GenAI for more complex challenges, how risk management and strategic decision-making, shared Helen.
This progression reflects a broader trend in the integration of AI technologies into project management workflows. As GenAI tools become more sophisticated and widely adopted, the necessary skills to harness your full potential evolve in parallel.
"Looking to the future", we foresee a harmonious combination of technical proficiency and human-centered skills. As GenAI becomes an integral part of our workflows, powerful skills such as collaborative leadership, strategic thinking and effective communication will become indispensable. These competencies , combined with the experience of GenAI, will define the next generation of excellence in project management."concluded Almeida
