Recently, the entrepreneurial ecosystem was "shaken" by the drop in the stock prices of technology companies in the United States and Europe after the announcement that the Chinese app DeepSeek was the most downloaded of the day. Launched last week and completely free for the public, the Chinese Artificial Intelligence (AI) tool gained popularity. In general, AI tools dominate the news and popular imagination, but debates related to privacy policy and data protection are still scarce
Since it was enacted, a Emenda Constitucional 115/2022 determinou que a proteção de dados pessoais é um direito fundamental, guaranteed to all Brazilians by the Constitution. However, the privacy policy of the most popular AI at the moment, DeepSeek, concerns some specialists, that consider automatic data collection as "keystroke dynamics", monitoring and capturing user behavior, a point of attention
– The company mentions that the collected data will be shared with "our corporate group", but it does not specify which companies these are, not even what the purpose or aim of this sharing is. However, the privacy policy of other large companies, like OpenAI itself, do ChatGPT, it follows the same pattern of not clearly specifying which companies are part of the "corporate group" or the purpose of data processing. What we need to understand is that the user today is concerned, you should be worried, in better understanding how your data is being used – says the Big Techs specialist, partner at Silva Lopes Advogados, Lucas Euzébio
In the competition to ensure the safety of artificial intelligence users, circula no Brasil o Projeto de Lei nº 2338/2023, that establishes the Legal Framework for AI. Approved by the Senate, the project aims to regulate technology in the country, in addition to stating that it must have risk classifications to be followed. In the last few weeks, the issue of consent and security gained prominence with the decision to suspend the collection of sensitive data (through the iris of the eye) by the company Tools for Humanity in Brazil, that offered a financial reward for those who performed the procedure.