A Sompo, subsidiary of the company responsible for the insurance and reinsurance operations of the Sompo Holdings Group outside Japan, just launched the web series "Solutions for Every Move in Your Business“, that addresses the company's solutions for the Transportation & Logistics segment. Under the concept "experts in protecting your liabilities”, the insurance company emphasizes in six chapters how it can contribute to risk management and insurance coverage characteristics of this segment. The first episode of the web series is already available on Sompo's YouTube channel and can be watched through the linkhttps://bit.ly/4bfIwsS.
Throughout the episodes, topics such as expertise in risk management consulting and the company's own Cargo Monitoring Center will be presented, strategies for using Guarantee Insurance for cash flow management, the importance of protecting physical structures and machines and equipment, among other aspects
To support the initiative, a Innocean, Sompo advertising agency, developed a media plan for the promotion of the web series episodes on digital media and sector news websites in the Logistics & Transportation segment during the first half of 2025
"We are excited to launch this web series that reflects our commitment to providing effective solutions for the Transportation & Logistics sector". Our commitment is to protect operations and ensure business continuity with the expertise of those who have been leaders in the segment since 2017, says Celso Ricardo Mendes, Executive Director of Sompo. "Unlike what commonly happens in the market, that works the branches of insurance separately, Sompo has a perspective in its communication and relationship with brokers and clients to present all solutions for each economic activity, so that we can be the partner company of managers in managing the risks inherent to the day-to-day of their business, complement.
The campaign was developed to disseminate the value proposition created specifically for this segment. We want to emphasize to our clients and insurance broker partners that we are by their side in every move of their business, providing customized solutions, that anticipate and mitigate risks and that are essential for financial protection and sustainability of the operation, highlights Aline Telis, Marketing manager at Sompo. "We want to further strengthen our relationship with our audience and emphasize that", more than an insurance company, we are a true strategic partner for the sustainable growth of Transportation & Logistics businesses, concludes
Expertise and Leadership
Sompo has made significant investments to enhance the services that add value to insurance. Since 2017, the company is a leader in the Transportation Insurance segment, through which it provides a specialized Transportation Risk Management service, that has a unique model recognized by the market. In 2023, it was the first insurer to surpass the mark of R$ 1 billion in premiums issued in this sector, further consolidating its prominent position. In early 2024, R$ 5 million was invested in the expansion of the own Monitoring Center infrastructure, the first in the market under this management model, that doubled the capacity to serve customers in the area of real-time load monitoring and now occupies an area of about 655,72 m². Only in 2024, approximately R$ 132 billion in cargo transported was monitored in over 230,000 trips.A new Artificial Intelligence tool has also been implemented to support the provision of historical data that assists specialists in decision-making for the assertive underwriting of risks. The company has the Fast Track for Goods Transport Claims, that streamlines processes and allows for the compensation of claims in 11 days, on average. Sompo Service Fast is also available, service that enables the agile provision of technological tools for Risk Management, such as bait, immobilizers and armored bodies, among others.
Market
According to the survey Profile of Logistics Operators, made by the Brazilian Association of Logistics Operators (ABOL) commissioned by the Institute of Logistics and Supply Chain (ILOS), as 1,3 thousand companies operating in this sector generate around R$ 192 billion and create about 2,3 million in direct and indirect jobs. Logistics Operators (LOs) serve more than 20 different economic sectors in the country and position themselves at different links in the supply chain
In comparison with 2020, the sectors that grew the most in the presence of OLs in 2024 were Beverages, Automotive and Auto Parts, Metalworking and Clothing and Textile. The study mapped about 30 activities within the logistical functions performed by the OLs, including transportation in all modes, storage, inventory control, supply of production lines, among others.
Data from the Superintendence of Private Insurance (SUSEP) indicates that the Transportation Insurance sector generated more than R$ 6,2 billion in Insurance Premiums from January to December 2024, what does a 6% growth represent compared to R$ 5,8 billion registered in the same period of 2023
It is worth noting that the transportation insurance sector is related only to policies that aim to indemnify for any damages caused to the insured goods during their transport on maritime journeys, land and air, in national and international routes (Shipper's insurance, owner of the cargo) or that cover losses for which the carrier is responsible, like a collision, overturning, collision, fire or explosion of the transport vehicle (Carrier's insurance)
In the list of coverages to be considered in the Insurance Plans of the OLs, there are still modalities such as Guarantee Insurance (aimed at providing judicial guarantees or protection in contracts), Patrimonial (related to facilities), Machines & Equipment (focused on machinery such as forklifts, pallet jacks, mats etc.), among others
