An Insider Store, a reference brand in technological and sustainable fashion and one of the largest clothing e-commerces in Brazil, was recognized as one of the Outliers 2025 by Endeavor, one of the main global organizations promoting high-impact entrepreneurship.
The annual ranking highlights the companies that make up the top 10% of performance and growth within Endeavor's portfolio – that operates in more than 45 countries. The 2025 edition selected businesses that stood out for their results acceleration, continuous innovation and relevant impact on the market, criteria in which Insider has consistently stood out.
"This achievement is a recognition of our commitment to building a strong brand", innovative and ready to grow with purpose, commentYuri Gricheno, CEO and co-founder of Insider. "Being among the Outliers of Endeavor reinforces how our strategic action and focus on technology have been decisive in transforming essential fashion in Brazil and the world".”
In addition to the individual highlight of the brand, the survey also highlights Brazil's prominence in the innovation ecosystem. Although only 15% of the listed companies are Brazilian, together they generated over R$20 billion in revenue and were responsible for 30,000 direct jobs, with a presence in more than 50 countries – signaling the global impact of national scale-ups.
