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    Monthly Files: November, 2024

    In-app loyalty programs help reduce churn

    It is increasingly evident that having a proprietary app offers numerous advantages for businesses, enabling customer loyalty more easily

    Blackouts and Black Friday: contingency plans must also consider climate crises

    Every retailer knows that precaution against crises on Black Friday is important — after all, the forecast is that 66% of consumers will make purchases

    Acceleration program for startups will boost businesses and award up to R$150,000 to initiatives for access to credit and financial health

    Due to the success of the first edition, what drove financial health solutions from 6 startups, Serasa Experian, datatech market leader opened new

    Companies need to prepare for a heated Black Friday in 2024

    Black Friday is one of the biggest shopping events of the year, providing consumers the opportunity to acquire products and services at prices

    Learn how to maintain the website infrastructure during Black Friday, Cyber Monday and Christmas

    The increase in demand during Black Friday is a valuable opportunity for businesses, but it can also pose significant challenges for infrastructure

    Black Friday is 15 times larger than Consumer Week in search volume, points to study

    A Black Friday, known for offering great discounts and attracting millions of consumers in search of unmissable deals, continues to dominate searches in

    ANPD accuses TikTok of irregular processing of minors' data

    The National Data Protection Authority (ANPD) has determined that TikTok must make changes to better protect the data of children and adolescents. A

    5 impacts of digital advertising in Latin America

    According to a study by Cenp, R$ 57 were invested,5 billion in media in 2023, 10% increase compared to the previous year

    The digitization of a large part of Brazilian large and medium-sized companies is incomplete, evaluates founder of platform

    The economist Fernando Cymrot – Forbes Under 30 in 2017 in the Business category – and the business administrator Vinicius Dias started to venture into entrepreneurship

    Research reveals the main reasons that lead entrepreneurs to hire partners

    The dream of entrepreneurship and having one's own business is the goal of many Brazilians. However, the reality of entrepreneurship can be challenging
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