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    Monthly Files: August, 2024

    Games are considered a premium advertising platform by 85% of advertisers, Points to Unpublished Guide of IAB Brazil

    In an initiative to advance digital advertising in Brazil, IAB Brazil launched a games guide and will promote a webinar with strategies

    The Importance of Brand Identity for Business Success

    In the field of marketing, the visual identity has an essential function in the creation and recognition of brands. According to the specialist Eros

    Duo&Co Group Acquires Box Martech to Expand E-commerce Operations

    In a strategic move, the Duo&Co Group, one of the largest digital marketing holdings in Latin America, announced the acquisition of Box Martech, agency

    Google backtracked: what it means for the market to keep third-party cookies

    On July 22 of this year, Google announced that it will no longer disable third-party cookies in Chrome, going against the

    lojasmel bets on the union of digital channels with physical stores

    Technology is increasingly present in our daily lives, and companies have been seeking alternatives to integrate it into their businesses. In

    Involvement and example from C-Level is essential to ensure the implementation of ESG in companies, experts say

    To spread ESG in companies, resilience is needed, commitment and - mainly – the example of C-Level for the culture to be embraced

    Legal consultancy for startups creates council to boost business management and the development of technology products

    After four years of consolidated operation in the market of consultative legal solutions for startups and technology companies, SAFIE takes another step

    Businessman gives tips on how to use emotional intelligence to benefit your business

    In the competitive and fierce world of business, emotional intelligence (EI) has become an essential skill for entrepreneurs, entrepreneurs and leaders who do not wish to

    AI-powered virtual assistant helps brands select the ideal content creators for their campaigns

    The digital economy is constantly evolving and the influencer market, also known as Creator Economy, is one of those that has been most

    How branding strategies attract, convert and retain customers

    Capturing and maintaining customer attention is a challenge for current business models, as well as essential for the success of any
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